• First visual identity
• Win the EWC Belgium & become a finalist in The EWC world competition
• Fine tune my business idea to make it presentable
• Find investors

• ‍Research: I did some surveys online to get an idea if people like the general idea, the results were positive.
• Strategy: Started to develop a Brand Strategy that would work well with a crowdfunding campaign.
• Design: I started designing several things such as the Logo Design, Pitch Deck, Style Guide, Logo Animation, website draft
• Implementation: The Pitch Deck was used in my presentation during the semi-finals and a first draft of it to get through the previous rounds.

Became a semi-finalist in the idea stage of the Belgian EWC 2022 edition.
Received positive feedback from the jury and they were eager to see it grow into an actual business.

The experience to pitch before a jury in a business setting.

‍

• Brand Strategy
  • Concept Brainstorming
  • Defining The Target Market
  • Business plan
  • Marketing Plan
  • Financial plan
  • Defining Tone of Voice
  • Pitch Deck
• Identity design
  • Logo Design
  • Style Guide
  • Mock-ups
  • Logo Animation
• Web Design
  • Front-end Design

• Photoshop
• Illustrator
• InDesign
• PowerPoint
• Webflow