Enwishion

Enwishion

Summary

A modern podcast branding that resonates with professionals that are on the brink or going through a career change.

Project Details

Client:
Duration:
year:
category:
My role:
Enwishion
8 months
2023
Collab Project
| Brand Strategist | Host | Lead Designer | Camera & audio man |
Goals
  • Creating a podcast for professionals that plan to or are going through a career change.
Process
  • Research: Iris and I brainstormed a lot together to figure out a target audience that would benefit us both. We also had to come up with a name, we used the power of AI to give us some extra inspiration based on the key elements we wanted to represent. These elements were having a clear vision and a dream/goal; thus we combined "envision and wishing" together creating Enwishion.
  • Design: I started by designing the stylescape to make sure our style and visual vision aligned. Once settled on the style I designed the Logo and Style guide. Once these were on point, I designed both the intro and outro for the YouTube series.
  • Post Editing: I post edited the first episode - due to time constraints of both of us it sadly never launched.
Outcome
  • To be continued: Eventually Iris and I decided to postpone the launch and agreed that Iris will make Enwishion into her own podcast project in the near future.
Key Learnings

Working towards a common goal isn't always easy to combine with our private lives. Time is often the culprit in such collaborations.

Services
  • Brand Strategy
    • Name brainstorming
    • Concept Development
    • Market Research
    • USP brainstorming
    • Defining our Target Market
    • Social Media Strategy
    • Defining Tone of Voice
  • Identity design
    • Stylescapes to define the visual style
    • Logo Design
    • Style Guide
    • Print Media Assets
    • Social Media Assets
    • Logo Animation
    • Intro & Outro Video for YouTube
  • Podcast & video recording + post processing
    • Recording Audio & Video
    • Audio & Video calibration
    • Video & Audio cutting
  • Social media setup
    • Adding Visuals
  • Web Design
    • Linktree Design
Tools
  • DSLR - Nikon 5500
  • Photoshop
  • Illustrator
  • InDesign
  • Premiere Pro
  • After Effects
  • Adobe Audition
  • Figma
  • Webflow
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