A modern podcast branding that resonates with professionals that are on the brink or going through a career change.
Project Details
Client:
Duration:
year:
category:
My role:
Enwishion
8 months
2023
Collab Project
| Brand Strategist | Host | Lead Designer | Camera & audio man |
Goals
Creating a podcast for professionals that plan to or are going through a career change.
Process
Research: Iris and I brainstormed a lot together to figure out a target audience that would benefit us both. We also had to come up with a name, we used the power of AI to give us some extra inspiration based on the key elements we wanted to represent. These elements were having a clear vision and a dream/goal; thus we combined "envision and wishing" together creating Enwishion.
Design: I started by designing the stylescape to make sure our style and visual vision aligned. Once settled on the style I designed the Logo and Style guide. Once these were on point, I designed both the intro and outro for the YouTube series.
Post Editing: I post edited the first episode - due to time constraints of both of us it sadly never launched.
Outcome
To be continued: Eventually Iris and I decided to postpone the launch and agreed that Iris will make Enwishion into her own podcast project in the near future.
Key Learnings
Working towards a common goal isn't always easy to combine with our private lives. Time is often the culprit in such collaborations.
Services
Brand Strategy
Name brainstorming
Concept Development
Market Research
USP brainstorming
Defining our Target Market
Social Media Strategy
Defining Tone of Voice
Identity design
Stylescapes to define the visual style
Logo Design
Style Guide
Print Media Assets
Social Media Assets
Logo Animation
Intro & Outro Video for YouTube
Podcast & video recording + post processing
Recording Audio & Video
Audio & Video calibration
Video & Audio cutting
Social media setup
Adding Visuals
Web Design
Linktree Design
Tools
DSLR - Nikon 5500
Photoshop
Illustrator
InDesign
Premiere Pro
After Effects
Adobe Audition
Figma
Webflow
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My work
My work
My work
My work
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